Slogan

When Korea finds you first

project intent

"When Korea finds you first" is about the power of unexpected life's twists. It says that sometimes we may be chosen without being prepared for that, and the consequences of that might become the most important thing in your life. The key here is "first" — it means that Korea came into my life before I even thought about it. My slogan reflects the idea that the most meaningful discoveries often happen without warning. It is not about searching, but about being open to what comes. In my experience, Korea found me through a random moment, and that moment turned into something much bigger. As David Guetta once sang — when it comes to you, don't be blind.