Slogan

Korea Was a Feeling Before It Was a Place

project intent

For years, Korea lived in my heart through the dramas I watched, the songs I heard and the little moments I came to love. When I finally arrived in 2025, I was a foreigner stepping into a country I had never visited, yet nothing felt entirely unfamiliar. The streets, food, seasons and places felt like memories I had somehow lived before. It was a beautiful feeling of belonging to a place I had only known through a screen.